Small Steps by a Soft Drink Giant

Posted by Dr. Sue Pedersen | Jan 30, 2013 | Uncategorized

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It’s no secret that calories from soda are often a big contributor to weight struggles, and the big pop producers are not viewed as friends in the obesity world. Hats off to Coca Cola, who seems to finally have gotten the message that things need to change. They have released a new advertising campaign (just in time for this weekend’s Superbowl) focussed on the promotion of their sugar-free drinks (apparently with 180 varieties available worldwide!).

While it would still be better to drink water, selecting diet sodas is still a great improvement over the calorie rich sugary pops, and a move in the direction of calorie free alternatives is a good one in terms of battling obesity and diabetes in our society. I also like that they offer some of their bevvys in smaller portion sizes.

In the big picture, Coke’s shift in paradigm is one small change, but hopefully this will inspire other fast food and soda giants to follow suit!

Dr Sue Pedersen www.drsue.ca © 2013

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About The Author

Dr. Sue Pedersen

I am a medical doctor, Specialist in Endocrinology & Metabolism, and a Diplomate of the American Board of Obesity Medicine. After completing my training as an Endocrinologist in 2005 at the University of Calgary, I have worked in Calgary, at the Royal University Hospital in Saskatchewan, and at the University of Copenhagen in Denmark. I have a busy clinical practice at C-ENDO Diabetes and Endocrinology Clinic in Calgary, caring for patients with diabetes, obesity, thyroid, and other hormone issues.

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Dr. Sue Pedersen

I am a medical doctor, Specialist in Endocrinology & Metabolism, and a Diplomate of the American Board of Obesity Medicine. After completing my training as an Endocrinologist in 2005 at the University of Calgary, I have worked in Calgary, at the Royal University Hospital in Saskatchewan, and at the University of Copenhagen in Denmark. I have a busy clinical practice at C-ENDO Diabetes and Endocrinology Clinic in Calgary, caring for patients with diabetes, obesity, thyroid, and other hormone issues. I am also involved in clinical research in diabetes and obesity. I am the lead author of the 2020 and 2022 Pharmacotherapy Chapters of the Canadian Obesity Clinical Practice Guidelines, and a member of the Expert Committee for the 2018 Diabetes Canada Clinical Practice Guidelines as an author on the Weight Management chapter. I am passionate, enthusiastic, and driven to help conquer the stigma against obesity; educate health care professionals and the public about obesity and diabetes; and to help us become a healthier society!

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